For slightly more complex questions, and when you want to let your customers respond when it suits them the best, we offer the a more advanced customer feedback module for Orchestra 7. The module allows you to design a user-friendly online survey and send an invitation to respond to your customer as the visit is completed. The questions may be of different types (star rating, multiple choice, free text, etc.). The questionnaire can also contain conditional follow-up questions (i.e. they may differ depending on previous answer).
Analyzing your customer feedback data is key to improvement. For this you either use the Reports module in Orchestra 7 or Qmatic Insights (when running Orchestra 7 on Managed Service by Qmatic). These modules offer several predefined reports tailored for customer feedback data.