Iryna Ananko is a Product Manager at Qmatic with deep expertise in business analysis, product management, and requirements engineering, supported by a PhD in Business Administration and advanced IIBA certifications. She brings more than a decade of experience translating complex business, customer, and operational needs into scalable digital solutions. Before joining Qmatic, Iryna held senior business analyst and product roles within global technology organizations, where she led discovery processes, defined solution scope, and worked closely with stakeholders to align product outcomes with strategic objectives. At Qmatic, Iryna plays a key role in shaping product direction and ensuring that customer journey solutions are grounded in real-world needs, operational efficiency, and measurable value. Known for her analytical precision, structured thinking, and customer-centric approach, she contributes to building products that support long-term scalability and sustainable business growth.
