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1 min read
Putting Mobile-assisted Service Technology in the Hands of Your Staff
The era of wearable computing has already started and companies are starting to explore ways to improve their operations and customer experiences using new types of devices Retailers are beginning to experiment with wearable technology and devise strategies to complement the capabilities of their ex...
2 min read
The Future of Retail Customer Journeys
Shopper expectations are evolving faster than retailers are innovating and they expect to be put at the center of the shopping experience. Shoppers have a new and maturing set of expectations of retail. Many of the shifting attitudes of customers are being led by people currently between the age of ...
2 min read
So digitally speaking, who owns the customer?
Since the first caveman sold the secret of fire to his neighbour, people have been asking, “Who owns the customer?” Admittedly those that are doing the asking are usually management consultants. The rest of us are generally too busy selling stuff. Examining the functions of any enterprise tends to s...
3 min read
How to transform the citizen experience in the digital age
Governments in countries all over the globe are put in front of great challenges on how to deliver services to their citizens in an effective and efficient way. In the age of the customer, the power has shifted from the service provider to the customer. Empowered citizens increasingly demand more go...
2 min read
Sweeping the steps of Customer Experience in 2014′ – out with the old and in with the new for 2015
A couple of weeks into 2015, I feel it is time to reflect on the last twelve months in the world of Customer Experience. Twelve months is not a particularly long time in the context of a lifetime of experiences, yet it is remarkable what progress can be made in 365 days. If you can remember what you...
1 min read
Using Mobile Queuing Appointments to Improve Customer Experiences
The mobile revolution will inevitably transform most companies business in the next decade and it will trigger a more radical transformation toward systems of engagement. Mobile engagement empowers people to take the next most likely action in their immediate context and in their moments of need. A ...
2 min read
Retailers Provides “Amazon Experiences” in the Store
In today’s highly competitive business climate, being able to attract, serve and satisfy more customers is a key to success and increasing revenue. A happy customer is more likely to be a loyal one, a customer coming back to your store. Retaining customers and keeping them loyal to your brand is a c...
2 min read
How to Increase Sales With 80% With Smarter Context Marketing and Digital Signage
A popular solution to deliver messages to customers interacting in a physical environment is Digital Signage. Digital signage is used in department stores, schools, libraries, office buildings, medical facilities, airports, train and bus stations, banks, auto dealerships and other public venues. Typ...