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1 min read
Using Mobile Queuing Appointments to Improve Customer Experiences
The mobile revolution will inevitably transform most companies business in the next decade and it will trigger a more radical transformation toward systems of engagement. Mobile engagement empowers people to take the next most likely action in their immediate context and in their moments of need. A ...
2 min read
Retailers Provides “Amazon Experiences” in the Store
In today’s highly competitive business climate, being able to attract, serve and satisfy more customers is a key to success and increasing revenue. A happy customer is more likely to be a loyal one, a customer coming back to your store. Retaining customers and keeping them loyal to your brand is a c...
2 min read
How to Increase Sales With 80% With Smarter Context Marketing and Digital Signage
A popular solution to deliver messages to customers interacting in a physical environment is Digital Signage. Digital signage is used in department stores, schools, libraries, office buildings, medical facilities, airports, train and bus stations, banks, auto dealerships and other public venues. Typ...
1 min read
82% of Retailers Believe they Provide a High Level of Customer Experience, but 72% of Consumers Disagree
It’s the age of the customer and retailers are getting serious about how they implement and manage the customer experience. Today’s consumers live multi dimensional, multi platform lives and their buying behaviours reflect the same complex dynamics. These days it’s rare for a customer to be a ‘purel...
3 min read
The Key Challenges for Banks in the age of the Customer
Bank customers have more choices in how, when, and where they can do their banking today. Changing a bank is easy and engagement with one specific bank is not lifelong anymore. Simply put, customers are prepared to walk away from their bank if their expectations are not met. A Cap Gemini* study on g...
1 min read
For Success with Employee Empowerment, Work Backward from the Customer
In the mid-1980s, during my time at IBM, I remember an “empowerment” initiative that swept through the company. We attended training programs and learned that to be empowered meant we had to take more responsibility and be accountable for the results. Yet despite more empowered employees, IBM perfor...
1 min read
Customers Demand a Physical Shopping Experience
While customers have the power to choose how and when they shop – whether it be online, mobile or via a call centre etc. – half (49%) of consumers confirm the option of being able to visit a physical store to preview items and/or make a purchase is important to them, according to a new Qmatic survey...
1 min read
4 Important Research Findings about Customer Experience
When we surveyed* 500 shoppers a few weeks ago, the majority (70%) cited that having a good overall shopping experience is important to them. Following a bad customer experience in the last year, around one in three (31%) consumer respondents confirmed that have stopped using a retailer and over hal...