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2 min read
Why Omnichannel Banking Matters Now More Than Ever
In 2015, the banking industry reached a tipping point. The number of people using mobile banking applications surpassed the number of customers still going to their local branch to take care of their regular needs. Likely as a consequence of the growing number of new digital banking users, the numbe...
2 min read
Why Click and Collect is at the Heart of Great Retail Experience
For 89% of customers, one bad experience is all it takes for them to decide to abandon a brand. There is no question – we are living in the Age of the Consumer. As Forrester has observed, “the only sustainable competitive advantage is knowledge of and engagement of customers.” Fortunately, the tools...
1 min read
The best patient care starts at the clinic
There’s been a lot of talk about omnichannel structures over the past few years. As we move into 2016, clinics (like retailers, banks, and other service oriented businesses) must have that connected online-to-onsite engagement path firmly established and working well. You need to outline the most im...
1 min read
Qmatic and IPSOS at NRF 2016
Qmatic joins global research leader IPSOS at the 2016 NRF “Big Show” in booth 642 to share insights on how companies can Measure, Manage and Improve Retail Analytics. Between January 17 and 20, the National Retail Foundation (NRF) “Big Show” 2016 comes back to New York with the most significant coll...
3 min read
The Tool That Will Shape Customer Experience in 2016
In 2016, one technology in particular will help businesses create a great CX as the customer journey spans online and physical environments. Not long ago, Taco Bell announced they had raised their receipt value by 20% by taking orders through a new digital app.[1] Similarly, Chili’s increased desser...
2 min read
Why Business Intelligence is Driving Omnichannel Success
The Qmatic Business Intelligence solution equips businesses to map, define and evaluate the customer journey process to attract and keep customers. Over the last several years, offline retailers have seen foot traffic decline as online e-tailers experienced a sharp rise in customer traffic, yet the ...
0 min read
The Customer Holiday: A Poem About the Joy of GO
A happy holidays poem from Qmatic, wishing you a season full of happy customers, great journeys, and short queues. For 30 years, it has been our pleasure to help you create remarkable customer experiences. As we all enjoy another holiday season, we thought you might enjoy a little ditty about custom...
2 min read
Not Getting Customer Feedback? You're Missing Opportunity
Knowing how to differentiate and personalize the customer experience requires honest feedback. Here’s how to gather it quickly and with a high response rate. There’s no doubt that we are in the Age of the Customer. In mixed product/service businesses like retailers and banks, online channels have bl...