The Qmatic Team
2 min read
3 Perspectives That Lead to the Best Possible Customer Journey
The customer journey takes someone from the initial point of contact to the final service delivery. In much the same way as when we have a new dining experience, a customer will remember the lowest point (worst moment), the highest point (best moment), and how an experience ended. Because the custom...
November 12, 2015
2 min read
Hate Tweets That Destroys Brands – How They Could Have Been Avoided
The nature of banking is changing. While traditional transactions are increasingly handled online, more complex products and services, which are often important life decisions, depend on face-to-face advice from experts. It’s about functionality and getting the customer journey right to maximize sal...
November 09, 2015
2 min read
How to Switch on the Power of “Go” for Customers and Employees
Are you giving employees and customers every chance to provide those 5-star ratings for your product or service? There are many exciting tools now that can smooth any friction in your customer’s journey and bring you closer than ever to aligning your workforce and customers to create value. These to...
November 04, 2015
2 min read
Launching the First Ever Integrated Mobile Gaming and Queue Management App
Last week Qmatic hosted our annual partner and client event in Amsterdam with 267 delegates from 50 countries. The theme of the event this year was “Smart Technology Driving Exceptional Customer Experience”. With speakers from companies such as Forrester, Dixons Carphone, ING, Time Warner Cable and ...
October 15, 2015
3 min read
The Self-service Revolution and Customer Engagement
Piggly Wiggly in 1916, under the guidance of the pioneering retailer Clarence Saunders, revolutionised the shopping experience. By his idea, of not serving each customer by hand but rather individually pricing items, putting them on a shelf and suggesting customers help themselves, he planted the se...
May 29, 2015
2 min read
So digitally speaking, who owns the customer?
Since the first caveman sold the secret of fire to his neighbour, people have been asking, “Who owns the customer?” Admittedly those that are doing the asking are usually management consultants. The rest of us are generally too busy selling stuff. Examining the functions of any enterprise tends to s...
February 11, 2015
3 min read
How to transform the citizen experience in the digital age
Governments in countries all over the globe are put in front of great challenges on how to deliver services to their citizens in an effective and efficient way. In the age of the customer, the power has shifted from the service provider to the customer. Empowered citizens increasingly demand more go...
February 05, 2015
1 min read
Using Mobile Queuing Appointments to Improve Customer Experiences
The mobile revolution will inevitably transform most companies business in the next decade and it will trigger a more radical transformation toward systems of engagement. Mobile engagement empowers people to take the next most likely action in their immediate context and in their moments of need. A ...
January 19, 2015