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Khachatur Muradyan
Khachatur Muradyan is the Chief Commercial Officer at Qmatic, bringing more than twelve years of leadership across revenue enablement, global presales, and commercial strategy. With deep expertise in building high-performing teams and developing scalable go-to-market models, he has played a central role in strengthening Qmatic’s global partner ecosystem and accelerating the company’s commercial transformation. Before becoming CCO, Khachatur led Qmatic’s worldwide presales organization and later its revenue enablement function, where he focused on operational excellence, leadership development, and aligning sales, product, and partner teams around a unified commercial vision. He holds a Master of Computer Science from Chalmers University of Technology and is known for his strategic, analytical approach and ability to unite global teams around shared commercial goals.
6 min read
Why Queue Management is People Strategy
A People & Culture Perspective on Delivering Exceptional Customer Journeys In most service-oriented organizations, queues are seen as an operational problem. Something for the service managers, IT team or front-desk staff to solve. But for strategic leaders, queues reveal something much deeper: ...
4 min read
From Transactions to Relationships: How to Perfect Omnichannel Customer Experiences
Experience matters in the world of retail banking. Those that can deliver a seamless and consistent omnichannel customer experience report higher recommendation rates, a higher share of deposits, and a greater likelihood of increasing their portfolio of new products and services. At a time when cust...
3 min read
Why and how to increase appointments
In this article, I'll describe the difference between walk-ins and appointments. Also, I'll share my view on why you want to increase the number of appointments and how to succeed with it. In the end, you can download a guide about a new appointment solution, Qmatic Cloud Appointments. Walk-in vs. A...
2 min read
How to reduce no-show rates: 5 practical tips
Every time a visitor doesn’t show up at the appointed time, your preparation and administration work are wasted. In this article, I’ll explain why you want to reduce your no-show rates and how you can succeed with it. In the end, you can download a guide to learn more about improving your appointmen...
3 min read
How to improve appointment management with resource pools
Managing multiple appointments has always been a complex challenge for service providers. For many years, we at Qmatic have identified and removed friction from the appointment process. In this article, I'll explain an important feature that will make it easier for you to reserve resources such as s...
3 min read
How to improve the experience along the banking customer journey
Customer journeys in banking can be difficult to follow, especially in the quickly changing landscape of retail banking. But staying close to the customer at every stage of the customer journey is key to driving business and keeping customers satisfied. In a previous blog post I talked about custome...
2 min read
Customer experience trends in retail banking
You can find out many things about customer experience in retail banking, when you talk to clients in the banking sector on a daily basis like I do. I am often asked to share observations regarding customer experience trends. We operate in 120 countries and things may be different depending on the p...
1 min read
Appointment scheduling: Beyond booking functionality
Some people refer to appointment scheduling primarily as a booking function. In my opinion, it's much more than that. To improve the customer experience, you need to deal with confirmations, reminders, cancellations and rescheduling. This takes priority when it comes to time and investments. Improve...