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Scapino store interior
scapinologo

Shopping by appointment made easy at Scapino

When the Netherlands was to open up again after more than two months of lockdown during the COVID-19 pandemic, retailers were demanded to offer their customers winkelen op afspraak – shopping by appointment. To meet this demand and be able to welcome their customers again, market leading shoe chain Scapino wanted an appointment scheduling software system, and in just a few days, Qmatic got them the solution they needed.

Scapino has 171 stores all over the Netherlands, selling a wide range of shoes, clothes, toys, and sports equipment. They wanted a solution where their customers easily could book their own 30 minute appointments for shopping, or short stops for returning goods.

Overview Scapino is the Netherlands' leading shoe retailer, but the chain's 171 stores also sell clothes, toys, and sports equipment. They have about 2,000 employees and around twenty million visitors every year.
Challanges
  • Short time for implementation
  • Lots of branches and time slots
Solutions
  • Orchestra 7
  • Qmatic Web Booking
  • Appointment Management
Results
  • Simple and efficient appointment booking
  • Social distancing in stores
  • Satisfied customers

A big assignment

The various Scapino stores can host different numbers of shoppers depending on their size and design, and all the 171 branches can take well over a thousand shoppers at any given moment. And over a thousand shoppers entering and leaving 171 locations every 30 minutes makes thousands of possible bookings a day. In other words, there is a lot of data to administrate. Scapino found Qmatic via LinkedIn and requested a demonstration of our appointment scheduling software.

Qmatic’s solution to Scapinos challenges was a cloud implementation of Qmatic Orhcestra 7. Connecting this and its Appointment Management and Web Booking modules to Scapino’s email server made it possible for customers to easily see and choose from open time slots at the different branches, schedule their shopping appointment, and get a confirmation via email or sms. The web-form is very user-friendly, and the appointment is made in just a few clicks. The confirmation serves as an entrance ticket.

A quick implementation
The entire system was up and going in just a few days: The servers and the database were installed on Friday, completing configurations made on Monday, and testing performed before the online booking opened on Tuesday. And when the stores opened on Wednesday March 3rd there were already 12,000 shopping appointments made!

Rules regarding the number of visitors allowed per store, floor or square meter change fast in the Netherlands, and the system’s capacity has already been extended. Scapinos’s customers enjoy their winkelen op afspraak, and employees describe the appointment booking solution as a success.

“We had 12,000 bookings made the first day, our employees were happy to receive customers again. Thanks to Qmatic, the customer flow went smoothly.”

Jordi Hillenga

Marketing manager, Scapino

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Transform your retail experience with Qmatic

With Qmatic retail solutions, it’s never been easier to provide an omnichannel customer journey that can be personalized to customers’ needs and preferences. Meet your customer’s expectations and anticipate what they need, helping you to use your resources more effectively and ensure customers remain loyal, engaged, and satisfied.

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Qmatic provides customer journey management solutions, including virtual queuing and appointment booking, to streamline the flow of people in physical environments. Their technology helps organizations optimize service efficiency and improve the overall customer experience.

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