Qmatic is pleased to announce a new strategic partnership with CONNECTIV, strengthening its presence in the Middle East. As a Premier Solution Partner, CONNECTIV will represent Qmatic across the United Arab Emirates and the Kingdom of Saudi Arabia.
This partnership marks an important step in Qmatic’s continued growth in the region, enabling more organizations to access advanced customer journey management solutions and enhance service delivery across key sectors.
CONNECTIV brings strong regional expertise and a proven ability to deliver high-quality solutions, making them a valuable addition to the Qmatic partner ecosystem. Together, the companies will support customers in optimizing queue management operations, improving customer experiences, and driving digital transformation initiatives.
“We are excited to welcome CONNECTIV as a Premier Solution Partner,” said David Larsson, CEO of Qmatic. “Their strong presence and deep market understanding in the UAE and Saudi Arabia make them an ideal partner as we continue to expand and deliver value to customers across the region.”
“Partnering with Qmatic represents a pivotal milestone in our mission to redefine customer experience across the Middle East,” said Joe Rabah, CEO of CONNECTIV. “We are thrilled to integrate Qmatic’s global leadership in journey management with our deep regional expertise. This collaboration is more than just a partnership; it is a strategic alignment that empowers us to deliver unprecedented operational efficiency and digital innovation to our clients in the UAE and the Kingdom of Saudi Arabia.”
The partnership is effective immediately, with joint efforts already underway to bring Qmatic’s solutions to new and existing customers across both markets.
Qmatic Partner Program
For more information about the Qmatic Partner Program or how to become a partner, please visit our partner page.
About Qmatic
Qmatic is a global market leader in queue management and customer journey management solutions. Since its founding in 1981, Qmatic has delivered structured, efficient, and user-centered queueing systems for in-person services. Initially focused on the public sector and retail, the company rapidly evolved from analog, ticket-based solutions into software-driven platforms designed to orchestrate complex service flows across multiple channels and touchpoints.
Over the past four decades, Qmatic has expanded to a truly international presence, with operations in over 120 countries and a network of more than 130 certified resellers. Our systems facilitate over 2 billion customer journeys annually, managing interactions across government offices, hospitals, banks, retail branches, and academic institutions.
About CONNECTIV
CONNECTIV is a premier experience engineering firm headquartered in Dubai, dedicated to bridging the gap between physical environments and digital engagement through multi-sensory technology. Since 2012, Connectiv has established itself as a leading integrator of digitized customer experience solutions across the Middle East, utilizing its proprietary "Connectology" framework to transform how brands interact with their audiences.
The company provides full turnkey solutions—including dynamic digital signage, interactive wayfinding, and intelligent queue management—tailored for the retail, government, finance, and hospitality sectors. As part of the Reach Investment Group, Connectiv continues to redefine the customer journey by blending creative content with state-of-the-art hardware and software.
