Сustomer eХperience Forum
Сustomer eХperience Forum will be held April 18-19 in Moscow.
It is an annual event aimed at those who want to take their business and relationships with customers to a new quality level, who have the purposes to optimize the points of interaction with customers, to build an omninary client experience, improve CX and customer interaction with the brand.
CX Forum provides its delegates with access to information on the latest trends in the development of the CX industry. The forum program allows you to get an understanding of relevant information on how to build customer interaction with the whole company, rather than in one separate service channel, how to determine the customer's interaction points with the company along the way (Customer Journey Mapping), how to use Client feedback for making changes and improving the CJM.
Within the framework of the forum, participants will get acquainted with the most successful practices and possibilities of converting a multi-channel into omni-channel Customer eXperience (CX). Visitors will be able to discuss the impact of the development of digital technologies on the client experience, determine the role of social media to attract new customers, discuss about using of predictive analytics and Big Data to increase customer involvement and business efficiency.
The audience profile of the CX Forum is top managers and directors of companies from different industries who are engaged in building and studying customer experience in their company.